Art Director

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Location:        Huntington Beach, CA     
Experience:     8-10 Years
Rate:              Commensurate with Experience
Start Date:      Immediate

Founded in 2007, TravisMathew draws its inspiration from all aspects of Southern California culture and lifestyle. Our focus on making premier men's apparel for work and play has cemented our foothold in the sportswear world. Over the past several years, TravisMathew has been leading the way in quality and active-wear design. We remain committed to constant innovation and discovery to bring the best to our customers. We're throwing a party, and you're invited.

JOB OVERVIEW

The Art Director is responsible for the oversight, creation and direction of brand strategy, voice and initiatives. This position will drive the overall vision of the brand and continue to evolve the imagery, voice and themes of travisMathew as we evolve and expand into new customer and product channels. The Art Director will work directly with and alongside Marketing Department leaders to be spearhead all creative planning for the brand.

ROLES AND RESPONSIBILITIES

  • Partner with the Creative / Marketing Team to establish a unified brand understanding and voice
  • Conceptualize campaign vision, connecting graphics, copy, content websites, social media, and other marketing materials
  • Oversee the creative direction of all image assets including brand and product photoshoots
  • Oversee the development of creative briefs for brand and video content
  • Manage all company photoshoots and partner with the Marketing Team to ensure assets are captured and photoshoots are executed on-time and on / under budget
  • Guide the direction of all online assets, inclusive of contents websites and social media
  • Guide unique and well-crafted copy that fits brand standards and communicates effectively to the travisMathew demographic
  • Present and oversee the presentation of final concepts, and coordinate production and dissemination for cross-organizational use
  • Ensure all visual communication and brand standards are met departmentally and throughout the organization
  • Translate marketing objectives into clear creative strategies that the marketing team can execute

TECHNICAL COMPETENCIES (Knowledge, Skills & Abilities)

  • Highly proficient in design copy and general marketing guidelines
  • Highly proficient in brand development and multichannel marketing concepts
  • Proficient in creative process, marketing, graphic design and brand development
  • Proficient in Microsoft Applications (i.e., Excel, PowerPoint, Word)
  • Proficient in creative software, including Photoshop, InDesign, etc.
  • Ability to work effectively and collaboratively with cross-functional teams and stakeholders
  • Strong creative leadership skills
  • Strong planning and communication skills
  • Deadline-driven with a strong sense of urgency

EDUCATION AND EXPERIENCE

  • Bachelor’s Degree in Marketing or related field
  • 8-10 year’ experience in a brand or creative management capacity
  • Experience in retail and wholesale marketing 
Location: Corporate in Huntington Beach, CA
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